Influence: Easier to Do Business With, Harder to Say 'No' To

There’s a reason they say simplicity is the ultimate form of sophistication. Learn how to elevate your value by being easier to do business with in my latest post on the Huffington Post Small Business Blog:

http://www.huffingtonpost.com/peter-sheahan/influence-easier-to-do-bu_b_3293175.html?utm_hp_ref=small-business

Influence: Trust Me On This One

There is much more than just a gut feeling when it comes to trust. Learn the vital components in my latest on the Huffington Post Small Business Blog:

http://www.huffingtonpost.com/peter-sheahan/influence-trust-me-on-thi_b_3293085.html?utm_hp_ref=small-business

Influence - How Much Would You Pay For a Better Identity?

They say we can’t all go chasing our dreams, but I disagree. I think that’s exactly how we succeed – by constructing an entire identity around aspiration. Read up on how one exemplary company, Domtar, transformed the identity of their organization, industry, and product in my latest post on the Huffington Post Small Business Blog:

http://www.huffingtonpost.com/peter-sheahan/influence-how-much-would_b_3272848.html?utm_hp_ref=small-business

Influence - The Four Human Drives

What are the 4 human drives to compel anyone to action, and how can they be leveraged to improve individual interactions and the business landscape as a whole? Read up on how Deloitte has mastered the process in my latest post on the Huffington Small Business Blog:

http://www.huffingtonpost.com/peter-sheahan/influence-appealing-to-th_b_3223610.html

Influence: Make it Meaningful

What if travel wasn’t just another commoditized “thing?” What if it could be about the experience again – an opportunity for life enrichment? Well if you work with Ensemble Travel Group, it can be. Read up on their approach and the way they leverage deeper emotional drivers in the work that they do in my latest post on the Huffington Small Business Blog:

http://www.huffingtonpost.com/peter-sheahan/influence-make-it-meaning_b_3164177.html?utm_hp_ref=small-business